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MC4 Frames

Frames and Framings in Transcultural Interactions

Coordination: Joachim Kurtz, Melanie Trede, Hans Harder


Neither objects or images nor concepts, doctrines, texts, or practices that disperse
into new cultural environments do so spontaneously and without mediation. Studies
exploring how all these items are set in motion across cultural and linguistic
boundaries need to examine, firstly, the concrete agents involved in such processes
and, secondly, the modifications necessary to ensure their functionality in new
settings. Thirdly—and this is the focus of this research group—they need to analyse
the material, textual, rhetorical, conceptual and linguistic devices by means of which
objects, images, texts, etc. are packaged, or “framed,” for new audiences and
contexts. Supplementing studies of flows and other types of encounters, this
research group sets out to analyse and theorise the role of literary and visual
framings in transcultural interactions between Asia and Europe.